Yet another Dutch Design Week is behind us. There were so many installations this year. Both local and foreign designers and artists once again came together united around one idea - make everyone in the design industry more aware of the impact it has on the world. The goal of this year’s event was to promote the thought that designers can improve the world.
The event intrigued many 3D interior designers who couldn’t resist the temptation to visit it and find out about the latest trends in the industry. Don’t worry. If you couldn’t visit the event this year, we are here to talk about the key takeaways from the Dutch Design Week 2018.
Let’s start with one thing that can be found in all installations on this year’s Dutch Design Week - the details. It appears that the artists and designers have embraced the path of detail to emphasize the importance of specific elements in the installation. The question is how can this reflect on 3D interior designs.
3D interior designs should not be taken lightly. They have many use cases. But, the most important one is to “wow” the client and get the green light for the project. The clients take on what they expect to see in interior design should reflect a scene. And the designers should make the scene richer by adding more details, including high-quality textures, light glares and additional details to the surfaces.
The Sonos installation in Amsterdam reminded us how important and powerful interior design can be. The key takeaway here is that 3D interior design should be as immersive as possible and, to achieve that, designers should play with sounds.
This gives designers a totally new perspective on their design process. Why? Because now, it starts with answering the question, such as “What does an office/home sound like?” and “What does the specific sound look like?”.
For 3D interior designs to be able to convey the full sensory experience, they should definitely include sound. The sound captures the viewers' attention and places them in the here and now. They can be completely present and experience the design as if it existed in the real world.
A huge part of our experience gets filtered by our eyes. The shapes and proportions are not the only things important here. Colors paint everything. On top of that, the psychology of colors is an established field in psychology that could teach us a lesson. A Dutch designer, Sander Wassink, held wonderful installations during the Dutch Design Week.
By using different colors on the same object, this artist has definitely enabled us to see how color variations change how we experience the same object. How this translates to 3D interior design? 3D interior designers should leverage colors in order to convey the message to their clients. In this sub-niche of interior design, this is very easy, as you can change lighting and colors as you see fit. And even have several different renders for your clients.
The best practices and desired outcomes in 3D interior design are not set in stone. Nothing in the design industry is, for that matter. On the other hand, 3D interior designers tend to stick to what they know best and never leave their comfort zone. Joost van Bleiswijk and Kiki van Eijk, designers from Eindhoven, showed us that anything is possible.
Their door design that appears as if the doors were smashed in the wall is a hit. Their breath-taking design caught the attention of many people. The takeaway? Leave your comfort zone and add your personal touch to the design. The 3D interior design is not about endless repetition of best-established practices but a process of creativity as well. And creativity doesn’t know borders.
One of the main ideas behind the Dutch Design Week was to encourage designers to come up with revolutionary ideas and innovative solutions to help us make the world better. This is why it doesn't surprise us to see many sustainable approaches to construction and recycling.
As more and more people become ecologically aware, it has become very important to give them the opportunity to contribute to the overall well-being of our planet. Incorporating eco-friendly materials in your interior designs is a great way to start doing it. By promoting the use of such materials via your 3D interior designs, you will be doing us all a favor.
Personalizing the experience was never as important as it is today. The “one design fits all” mantra is slowly starting to fade away, and designers are now bound to deliver a personalized solution to their clients. This doesn’t mean that you can add your own personal touch to the interior design. On the contrary, you should leverage your own style to create a vibe that your clients will love.
This is why the pre-design process is of vital importance. Gathering as much information as you can from your clients will help you use your skills and knowledge to create lovely interiors. When there is something that they can personally relate to in your designs, the experience automatically becomes more immersive.
In the end, we are left with the final takeaway from this year’s design week - exploration. There were many installations, and all of them were amazingly different. This reminded us that there are countless possibilities for every designer out there. Don’t be afraid to explore them and incorporate them in your 3D interior designs.
That would be all. Each year, the people behind the Dutch Design Week raise the bar higher. Honestly, we can only wait and see what the next one will bring to the surface. Until then, we’ll just have to be patient.